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Social Inc.: Why Business the Next Social Opportunity Worth Trillions

SOCIAL INC., by Bob Zukis,  describes a business-led renaissance fueled and forged by unprecedented levels of connectivity, empowerment, and innovation brought to you by today's social technology.

Not about Facebook or social media marketing, SOCIAL INC. is athought-provoking “stake in the ground” for a people driven revolution that is changing the rules and economics of business.  

With a foreword and social technology customer innovation story written by Marc Benioff, Chariman and CEO of (the most innovative company in the world according to Forbes) this is the first strategic story about today's social technology by a CEO for other CEO's and their employees.

Now available on Amazon, Ibooks and other retailers.